In addition to comfort, practicality and softness, a good undergarment should also impress us with another important characteristic: its colour. It's time to discover the trends in women's underwear for 2024, a year that promises to dress both women and men with flair, thanks to a creative and alluring colour palette. 

What are the colours for 2024 in women's and men's underwear? Let's explore the wide variety of styles, moods and tastes expressed by this new range of colours. There are five colours that will stay trendy throughout the coming year; we'll examine their characteristics and possible pairings. 

Colour trends and combinations for fashion underwear

Choosing the perfect colour depends greatly on personal taste, character and style. But whatever your chosen palette, first and foremost you need to make sure that fashion underwear is always comfortable and simple, especially when worn by children. 

For this reason, it's a good idea to always choose quality items made in sustainable natural fabrics. One revolution that has changed the concept of underwear in recent years is seamless technology: seamless underwear is extremely comfortable and soft, and can adapt to any figure and avoid the irritation of seams. 

If you want to express your personality and tastes through colour, choose your women's underwear in one of the five shades of the 2024 colour palette. Let's look at some seamless models by Focenza, which will allow you to dress in style while also providing ultra-comfortable support. 

Mauve: elegance and sensuality

Mauve is the colour of elegance and sensuality, and it's perfect for women's underwear. This colour embodies grace and femininity, so you can choose it for a bra, a babydoll or a lingerie set in shades of pink. For men, mauve can be a good alternative for boxers or briefs, adding a touch of glamour to daily life for a super-chic result. 

Emerald: freshness and vitality

Emerald green is synonymous with freshness and vitality. For women, underwear sets in emerald green give a sense of renewal, echoing the natural world. To liven up your day, choose a fluorescent emerald for a matching vest and thong. For men, boxers or briefs in this shade add brightness to an ordinary day. 

Sky blue: serenity and comfort

Sky blue is the colour of serenity and comfort, and it's perfect for women's underwear. Bras, vests, knickers and lingerie sets in shades of sky blue give a feeling of peace and tranquillity. For children, garments in this shade - from briefs to vests - give a sense of light clouds and open skies.

Lemon yellow: energy and optimism

Lemon is a colour that transmits energy and optimism. For fashion women's underwear, lemon yellow lingerie sets add a splash of joy. For men too, boxers or briefs in the colour can brighten up the day.

Steel grey: elegance and versatility

Steel grey is a timeless colour that represents elegance and versatility. For women's fashion underwear, bras and knickers in steel grey are classics. You can also choose steel grey for sports shapewear, combined with more intense and joyful colours like pink: one example is Focenza's shapewear top and leggings. For kids, garments in this shade are long-lasting and easy to combine.